{"id":22156,"date":"2026-06-29T17:00:00","date_gmt":"2026-06-29T15:00:00","guid":{"rendered":"https:\/\/www.my-watchsite.com\/blog\/?p=22156"},"modified":"2026-07-02T11:46:19","modified_gmt":"2026-07-02T09:46:19","slug":"awake-the-hallmark-of-artistic-craftsmanship","status":"publish","type":"post","link":"https:\/\/www.my-watchsite.com\/blog\/awake-the-hallmark-of-artistic-craftsmanship\/","title":{"rendered":"Awake: the hallmark of artistic craftsmanship"},"content":{"rendered":"\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" title=\"Awake nous a impressionn\u00e9s !\" width=\"500\" height=\"281\" src=\"https:\/\/www.youtube.com\/embed\/lcHl5QyWEVY?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe>\n<\/div><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Hand-guilloch\u00e9 and S\u01a1n M\u00e0i: love at first sight<\/strong><\/h2>\n\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" loading=\"lazy\" src=\"https:\/\/www.my-watchsite.fr\/blog\/wp-content\/uploads\/2026\/06\/awake30.jpg\" alt=\"\" class=\"wp-image-49539\" \/><figcaption class=\"wp-element-caption\"><strong>S\u01a1n M\u00e0i<\/strong> by Awake \u2013 Guilloch\u00e9 Main lineup: the marriage of hand-guilloch\u00e9 and Vietnamese <strong>S\u01a1n M\u00e0i<\/strong> lacquer.<\/figcaption><\/figure>\n\n\n\n<p>In the world of watchmaking, the hand-crafted dials often serve bring a technique into the spotlight. Seldom two. Yet, with its new S\u01a1n M\u00e0i \u2013 Guilloch\u00e9 Main lineup, Awake has chosen to layer two techniques which seem almost poles apart: hand-guilloch\u00e9, executed on century-old machines in Italy, and the Vietnamese art of S\u01a1n M\u00e0i \u2014 a lacquering technique improved over centuries in Southeast Asia. The result goes far further than just adding two traditional crafts. Above all, it is all about how these two distinct processes interact to bring a striking sense of depth to the dial.<\/p>\n\n\n\n<figure class=\"wp-block-gallery has-nested-images columns-default is-cropped wp-block-gallery-1 is-layout-flex wp-block-gallery-is-layout-flex\">\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" loading=\"lazy\" data-id=\"49519\" src=\"https:\/\/www.my-watchsite.fr\/blog\/wp-content\/uploads\/2026\/06\/awake16.jpg\" alt=\"\" class=\"wp-image-49519\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" loading=\"lazy\" data-id=\"49522\" src=\"https:\/\/www.my-watchsite.fr\/blog\/wp-content\/uploads\/2026\/06\/awake20.jpg\" alt=\"\" class=\"wp-image-49522\" \/><\/figure>\n<\/figure>\n\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" loading=\"lazy\" src=\"https:\/\/www.my-watchsite.fr\/blog\/wp-content\/uploads\/2026\/06\/awake17.jpg\" alt=\"\" class=\"wp-image-49520\" \/><figcaption class=\"wp-element-caption\">To create the three motifs featured on the trio of dials, Master-Guillocheurs operate historic machines \u2014 such as the straight-line engine or the Rose Machine \u2014 entirely by hand.<\/figcaption><\/figure>\n\n\n\n<p>It all begins in the workshop of the Renzetti family, one of Europe\u2019s last remaining experts in hand-guilloch\u00e9 work. Using a 19th-century straight-line engine or a Rose Machine, the craftsmen engrave directly into the metal, simultaneously controlling the rotation of the dial and the movement of the graver. The operation requires as much thoroughness as experience; the slightest slip-up will lead to start the whole process from scratch. Depending on the iterations, the patterns are shaped like ripples, sunrays, or spirals, each made up of hundreds of ridges whose unique variations makes every dial one of a kind.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" loading=\"lazy\" src=\"https:\/\/www.my-watchsite.fr\/blog\/wp-content\/uploads\/2026\/06\/awake22.jpg\" alt=\"\" class=\"wp-image-49525\" \/><figcaption class=\"wp-element-caption\">The result: an abundance of ridges, ranging from ripples to circular shapes, bringing to every dial its unique identity.<\/figcaption><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>The focus on light<\/strong><\/h2>\n\n\n\n<p>The second stage takes place thousands of miles away, in Vietnam. This is where S\u01a1n M\u00e0i comes into play \u2014 a lacquering technique derived from the sap of the Rhus Verniciflua tree. Far from being a mere coloured coating brushed onto a finished dial, this lacquer plays a direct part in building its visual depth. Applied in several layers and then hand-polished, it settles into the ridges of the guilloch\u00e9 work, highlighting the depth and profoundly transforming the way light comes across the metal surface.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" loading=\"lazy\" src=\"https:\/\/www.my-watchsite.fr\/blog\/wp-content\/uploads\/2026\/06\/awake29-1.jpg\" alt=\"\" class=\"wp-image-49528\" \/><figcaption class=\"wp-element-caption\">Created thanks to the sap of the <em>Rhus Verniciflua<\/em> tree, the lacquer is purified and enriched with natural pigments.<\/figcaption><\/figure>\n\n\n\n<p>This is, for sure, the main talking point of this lineup. While the guilloch\u00e9 work provides the structure, the S\u01a1n M\u00e0i brings depth to this timepiece. One plays with texture, the other with transparency; one catches the light, the other lets it out. Viewed from different angles, the dials are constantly shifting. The ridges appear, vanish, and then, reappear depending on the light intensity, which creates a sense of dynamism rarely seen in timepieces (that is, in this price bracket).<\/p>\n\n\n\n<figure class=\"wp-block-gallery has-nested-images columns-default is-cropped wp-block-gallery-3 is-layout-flex wp-block-gallery-is-layout-flex\">\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" loading=\"lazy\" data-id=\"49530\" src=\"https:\/\/www.my-watchsite.fr\/blog\/wp-content\/uploads\/2026\/06\/awake25-1.jpg\" alt=\"\" class=\"wp-image-49530\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" loading=\"lazy\" data-id=\"49529\" src=\"https:\/\/www.my-watchsite.fr\/blog\/wp-content\/uploads\/2026\/06\/awake23-1.jpg\" alt=\"\" class=\"wp-image-49529\" \/><\/figure>\n<figcaption class=\"blocks-gallery-caption wp-element-caption\">The colours are then applied, layer after layer, before the whole assembly is hand-polished.<\/figcaption><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Three dials, one philosophy<\/strong><\/h2>\n\n\n\n<p>The brand underlines this craftsmanship thanks to three limited runs of 200 pieces each. As the result of roughly fifteen hours of work, \u2018Sunset\u2019 showcases a draped-moir\u00e9 pattern inspired by the 1930s, evoking the ripples of water, with purple, pink, and blue gradients suggesting the colours of sunset. <\/p>\n\n\n\n<figure class=\"wp-block-gallery has-nested-images columns-default is-cropped wp-block-gallery-5 is-layout-flex wp-block-gallery-is-layout-flex\">\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" loading=\"lazy\" data-id=\"49532\" src=\"https:\/\/www.my-watchsite.fr\/blog\/wp-content\/uploads\/2026\/06\/awake10-1.jpg\" alt=\"\" class=\"wp-image-49532\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" loading=\"lazy\" data-id=\"49531\" src=\"https:\/\/www.my-watchsite.fr\/blog\/wp-content\/uploads\/2026\/06\/awake11-1.jpg\" alt=\"\" class=\"wp-image-49531\" \/><\/figure>\n<figcaption class=\"blocks-gallery-caption wp-element-caption\">The &#8220;Sunset&#8221; iteration: the impression of the sun setting over the ocean.<\/figcaption><\/figure>\n\n\n\n<p>&#8220;Alba&#8221; showcases a helical guilloch\u00e9 work whose orange and red reflections evoke the very first light of day. And last but not least, &#8220;Borealis&#8221; uses a radiating adornment covered in green hues inspired by the Northern Lights.<\/p>\n\n\n\n<figure class=\"wp-block-gallery has-nested-images columns-default is-cropped wp-block-gallery-7 is-layout-flex wp-block-gallery-is-layout-flex\">\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" loading=\"lazy\" data-id=\"49533\" src=\"https:\/\/www.my-watchsite.fr\/blog\/wp-content\/uploads\/2026\/06\/awake1-1.jpg\" alt=\"\" class=\"wp-image-49533\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" loading=\"lazy\" data-id=\"49534\" src=\"https:\/\/www.my-watchsite.fr\/blog\/wp-content\/uploads\/2026\/06\/awake5-1.jpg\" alt=\"\" class=\"wp-image-49534\" \/><\/figure>\n<figcaption class=\"blocks-gallery-caption wp-element-caption\">The &#8220;Alba&#8221;, incandescent dawn, and &#8220;Borealis&#8221;, breathtaking Northern Lights, models.<\/figcaption><\/figure>\n\n\n\n<p>Beneath these distinct chromatic universes, the approach remains exactly the same: to use colour not as mere adornment, but as an extension of the mechanical work carried out on the metal. This lineup also marks the arrival of a new 38mm case at Awake. More compact, fitted with a screw-down crown and water-resistant to 100 metres, featuring the La Joux-Perret G101 self-winding calibre, which delivers roughly a 68-hour power reserve. A concrete technical foundation, yet one that almost takes a back seat. <\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" loading=\"lazy\" src=\"https:\/\/www.my-watchsite.fr\/blog\/wp-content\/uploads\/2026\/06\/awake7-1.jpg\" alt=\"\" class=\"wp-image-49535\" \/><figcaption class=\"wp-element-caption\">La Joux-Perret G101 movement: a new custom tungsten rotor, alternating recessed and raised elements with brushed, sandblasted, and polished finishes.<\/figcaption><\/figure>\n\n\n\n<p>For in this lineup, the true movement is the one unfolding across the surface of the dial. Indeed, they revive another of the brand\u2019s hallmark \u2014 this time visual. To preserve the flawless beauty of the dials while intensifying their depth, the hands and hour markers are coated with luminescent material and topped with a thin, faceted, and polished steel blade. Evoking the Japanese concept of chiaroscuro, this backlighting effect is a triumph, turning the space between the sapphire crystal and the dial into a chamber of luminous reflection. The lacquer and guilloch\u00e9 work are thus magnified.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" loading=\"lazy\" src=\"https:\/\/www.my-watchsite.fr\/blog\/wp-content\/uploads\/2026\/06\/awake8-1.jpg\" alt=\"\" class=\"wp-image-49536\" \/><figcaption class=\"wp-element-caption\">Luminous hallmark: hands and hour markers are coated with luminescent material and capped with a polished steel blade.<\/figcaption><\/figure>\n\n\n\n<p>Last but by no means least, the final touch: the green, purple, or orange Alcantara straps \u2014 lined with rubberised calfskin and finished with coloured stitching by Jean Rousseau \u2014 are featuring the new Fitwell M1 micro-adjustable pin buckle, ensuring a perfect adjustment in 3mm increments.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" loading=\"lazy\" src=\"https:\/\/www.my-watchsite.fr\/blog\/wp-content\/uploads\/2026\/06\/awake4-1.jpg\" alt=\"\" class=\"wp-image-49538\" \/><figcaption class=\"wp-element-caption\">Crafted by the Jean Rousseau manufacture, the straps feature the new Fitwell M1 micro-adjustable pin buckle, providing a precise adjustments in 3mm increments.<\/figcaption><\/figure>\n\n\n\n<p><strong>\u20ac3,180<\/strong><\/p>\n\n\n\n<p><a href=\"https:\/\/awakewatches.com\/collections\/collection-son-mai-guilloche-main\" target=\"_blank\" rel=\"noreferrer noopener\"><strong><strong>S\u01a1n M\u00e0i<\/strong> \u2013 Guilloch\u00e9 Main&nbsp;\u2013 <\/strong>&#8220;<strong>Alba<\/strong>&#8220;<strong> \u2013 <\/strong>&#8220;<strong><strong>Sunset<\/strong><\/strong>&#8220;<strong> and <\/strong>&#8220;<strong><strong>Borealis<\/strong><\/strong>&#8220;<\/a>: Limited and numbered editions of 200 pieces per dial.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" loading=\"lazy\" src=\"https:\/\/www.my-watchsite.fr\/blog\/wp-content\/uploads\/2026\/06\/awake13-1.jpg\" alt=\"\" class=\"wp-image-49537\" \/><\/figure>\n\n\n\n<p><strong>Technical Specifications:<\/strong><\/p>\n\n\n\n<p>Case: 316L stainless steel<br>Diameter: 38mm<br>Lug-to-lug dimensions: 44.75 mm<br>Lug width: 20 mm<br>Thickness: 11.50mm including crystal \/ 10mm excluding crystal<br>Craftsmanship dials: entirely handcrafted using two ancestral artistic crafts brought together for the very first time in watchmaking: hand-guilloch\u00e9 work and Vietnamese S\u01a1n M\u00e0i lacquer.<br>Hour markers and hands: Super-LumiNova\u00ae BGW9, AWAKE\u2019s exclusive &#8220;capped&#8221; luminous hallmark.<br>Water-resistant to 100 metres<br>Crystal: anti-reflective treated sapphire crystal<br>Case back: screw-down case back, sapphire crystal<br>Movement: La Joux-Perret G101 self-winding \u2013 68-hour power reserve<br>Adornment: new custom tungsten rotor, alternating recessed and raised elements with brushed, sandblasted, and polished finishes.<br>Sandblasted movement retaining ring with recessed engraving.<br>Strap: Jean Rousseau \u2013 Green, purple, or orange Alcantara \u2013 lined with rubberised calfskin, coloured stitching, fitted with curved presto spring bars, and mounted on the new adjustable pin buckle.<br>Warranty: 3-year, worldwide<\/p>\n\n\n\n<p><strong><a href=\"https:\/\/awakewatches.com\/?srsltid=AfmBOophNlECkAvEpPKzBQMhUbLaSa0xcN9OBbpZoexycecQjYGYyW7R\" target=\"_blank\" rel=\"noreferrer noopener\">AWAKE WATCHES WEBSITE<\/a><\/strong><\/p>\n\n\n\n<p><strong>See also:<\/strong><\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" title=\"R\u00e9volution : une montre &quot;m\u00e9tiers d&#039;art&quot; enfin accessibles...\" width=\"500\" height=\"281\" src=\"https:\/\/www.youtube.com\/embed\/p0XvSgCZgTE?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe>\n<\/div><\/figure>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" title=\"AWAKE PART EN MISSION ! La montre sid\u00e9rale et sid\u00e9rante !\" width=\"500\" height=\"281\" src=\"https:\/\/www.youtube.com\/embed\/WUR7vAkJhzY?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe>\n<\/div><\/figure>\n\n\n\n<p><strong>Read also:<\/strong><\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-wp-embed is-provider-mywatch-en wp-block-embed-mywatch-en\"><div class=\"wp-block-embed__wrapper\">\n<blockquote class=\"wp-embedded-content\" data-secret=\"2IYr3pBzeh\"><a href=\"https:\/\/www.my-watchsite.com\/blog\/awake-mission-to-earth-sidereal-and-amazing\/\">Awake Mission to Earth, sidereal and amazing<\/a><\/blockquote><iframe class=\"wp-embedded-content\" sandbox=\"allow-scripts\" security=\"restricted\" style=\"position: absolute; clip: rect(1px, 1px, 1px, 1px);\" title=\"\u00ab\u00a0Awake Mission to Earth, sidereal and amazing\u00a0\u00bb &#8212; MyWatch EN\" src=\"https:\/\/www.my-watchsite.com\/blog\/awake-mission-to-earth-sidereal-and-amazing\/embed\/#?secret=0cwMFg4rE7#?secret=2IYr3pBzeh\" data-secret=\"2IYr3pBzeh\" width=\"500\" height=\"282\" frameborder=\"0\" marginwidth=\"0\" marginheight=\"0\" scrolling=\"no\"><\/iframe>\n<\/div><\/figure>\n","protected":false},"excerpt":{"rendered":"<p>At Awake, the dials are often the main talking points of the new releases. With the Son M\u00e0i \u2013 Guilloch\u00e9 Main lineup, the brand goes the extra mile, bringing together for the very first time two crafting techniques that seldom share the spotlight: traditional hand-guilloch\u00e9 from Italy and Vietnamese Son M\u00e0i lacquer. Far from being a mere adornment, this combination is the highlight of this lineup. But everything has changed at Awake. The case, the strap, the buckle, the calibre, and even the logo. We break it all down with Lilian Thibault, founder of the brand, and Frank Sans C.<\/p>\n","protected":false},"author":3,"featured_media":22159,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2],"tags":[181],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v20.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Awake: the hallmark of artistic craftsmanship - MyWatch EN<\/title>\n<meta name=\"description\" content=\"With this S\u01a1n M\u00e0i \u2013 Guilloch\u00e9 Main collection, the brand goes the extra mile by combining two traditional crafts which seldom share the spotlight: authentic, hand-turned Italian guilloch\u00e9 and Vietnamese S\u01a1n M\u00e0i lacquer.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.my-watchsite.com\/blog\/awake-the-hallmark-of-artistic-craftsmanship\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Awake: the hallmark of artistic craftsmanship - MyWatch EN\" \/>\n<meta property=\"og:description\" content=\"With this S\u01a1n M\u00e0i \u2013 Guilloch\u00e9 Main collection, the brand goes the extra mile by combining two traditional crafts which seldom share the spotlight: authentic, hand-turned Italian guilloch\u00e9 and Vietnamese S\u01a1n M\u00e0i lacquer.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.my-watchsite.com\/blog\/awake-the-hallmark-of-artistic-craftsmanship\/\" \/>\n<meta property=\"og:site_name\" content=\"MyWatch EN\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/MyWatchSite\/\" \/>\n<meta property=\"article:published_time\" content=\"2026-06-29T15:00:00+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-07-02T09:46:19+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.my-watchsite.com\/blog\/wp-content\/uploads\/sites\/2\/2026\/06\/awake-hp1.jpeg\" \/>\n\t<meta property=\"og:image:width\" content=\"750\" \/>\n\t<meta property=\"og:image:height\" content=\"465\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Chlo\u00e9 Redler\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@mywatchsite\" \/>\n<meta name=\"twitter:site\" content=\"@mywatchsite\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Chlo\u00e9 Redler\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"8 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.my-watchsite.com\/blog\/awake-the-hallmark-of-artistic-craftsmanship\/\",\"url\":\"https:\/\/www.my-watchsite.com\/blog\/awake-the-hallmark-of-artistic-craftsmanship\/\",\"name\":\"Awake: the hallmark of artistic craftsmanship - 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