VIDEO BY FRANK SANS C A material world Ceratanium® developed by IWC, 3D carbon for Oris, high-technology ceramics by Rado, 18K Moonshine™ gold for Omega, Alpine granite worked down to…
LOVE MTL Life gets real in Montréal The landscape provides it with space and freedom – it’s America. History helped it inherit knowledge and European singularity, especially France’s. Such…
MEASURED TIME Less than €1,000: our 7 reference watches Good news: it is now possible to treat yourself with a real good watch for less than €1,000. Classic and elegant outlines…
Perpetual Planet Initiative Protecting the planet: Rolex sets the time for action To celebrate the 50th anniversary of the Rolex Awards, the watchmaking house doesn’t waste any time: they take advantage of it. For…
ROUND-THE-WORLD TRIP Escale collection: Louis Vuitton makes a stopover in Mount Fuji On the highest peak of the High Watchmaking industry, some watches aren’t limited to the measuring of time: they provide a stage…
HOW DOES A WATCH WORK? When a watch shows reserve… The “power reserve” of a watch corresponds to its autonomy once completely wound up. It indicates how long the movement will keep…
WIN AN ALPINE A110 Akrone is back with a new thrilling project Erwan Kerneur and Jean-François Kerboul founded Akrone in Nantes, in 2015. Through this independent watchmaking house, they support a functional approach of…
WATCHES AND CARS Fine machines: Grégory Galiffi defies Frank Sans C! Famous journalist and television host specialized in motor sports Grégory Galiffi defied our tick-tock fanatic during a crossover video. The challenge was…
LVMH WATCH WEEK #3 The curtain falls with Hublot, TAG Heuer and Zenith These 3 top names watchmaking houses conclude the last episode of the LVMH Watch Week 2026 saga with breathtaking models. New Big…
LVMH WATCH WEEK 2026 #2 La Fabrique du Temps Louis Vuitton reveals new marvels A car by Louis Vuitton that gives you the time… “Travelling is an art”, as people say, and this saying was the…
LVMH WATCH WEEK 2026 #1 Bvlgari unveils 3 new marvels in Milano “Silence is golden”, as the idiom says, yet these gold watches by Bvlgari made some noise upon being released for the LVMH…
THE PRICE IS RIGHT Less than €500: our 8 reference watches Owning a great watch without ending up penniless isn’t a pipe dream. Nowadays, various reliable models are available under €500. Although they…