HONMA and Bugatti: a partnership of perfection

Japanese golfing excellence meets the French legend of hypercar. It can only bring success to both. Founded in Yokohama in 1958, HONMA has always relied on the skill of master craftsmen to achieve a level of thoroughness and beauty. Mass production simply cannot compete with it. 

For its part, Bugatti, the French brand founded in 1909, continues to uphold the absolute standards inherited from Ettore Bugatti: “If it is comparable, it is no longer Bugatti.” Two visions of luxury, performance and mechanical beauty now come together in this outstanding lineup of golf clubs.

This joint release centres around three distinct lines: the BERES Super Premium Collection, the Tour World Premium Collection, and the Super Premium Bugatti Putter. The first of these embodies the most luxurious and artistic iteration of the project. Available in 3-Star, 4-Star, and 5-Star grades — with the latter limited to only 20 sets worldwide — the clubhead designs highlight Bugatti’s hallmark styling cues, such as the famous horseshoe grille to the iconic C-line, and of course, the world of the new Tourbillon model. The ice-blue finishes on the 3-Star and 4-Star versions do perfectly replicate the two-tone paintwork of the hypercar coachwork.

With a sharper focus on performance, the Tour World Premium Collection brings both Bugatti’s racing DNA and HONMA’s professional line TW777 know-how straight to the fairway. This piece showcases a carbon-titanium composite driver, a low centre of gravity, and forged irons machined with thoroughness. Every single detail is engineered to blend ball speed, control, and impact feelings.

Eventually, the Super Premium Bugatti Putter — available in 4-Star and 5-Star iterations — is inspired from the rear lines of the Bugatti Tourbillon and its distinctive instrument cluster. Manufactured with great precision, it delivers feel, balance, and effortless alignment. Far more than just a putter, it is a functional work of art. Its design makes every stroke on the green as precise as a Bugatti carving through a fast bend. But before you take your shot, you will still need to read the break… The price — available on request — is undoubtedly like the car itself: astronomical! But then, if you have got the bug…

Honma Classification: useful to know
3 Star: high-quality clubs showcasing an advanced shaft.
4 Star: a highly luxurious iteration, upgraded with premium materials, more intricate adornments, and high-end finishes.
5 Star: the absolute pinnacle of the range. Often highly limited edition. Bordering on collection items, it boasts the ultimate level of craftsmanship, finish, and materials.

https://us.honmagolf.com/collections/bugatti-x-honma-collaboration.