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Crazy Ma Jolie
WA010217
| Brand : | Boucheron |
| Collection : | Crazy Ma Jolie |
| Model : | Crazy Ma Jolie |
| Reference : | WA010217 |
| Complement : | White Gold - Diamonds - Blue Sapphires and Tsavorites |
| On sale : | 2010 |
PDF INDEX CARD
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Brand : Boucheron Collection : Crazy Ma Jolie Model : Crazy Ma Jolie Reference : WA010217 Complement : White Gold - Diamonds - Blue Sapphires and Tsavorites On sale : 2010 List Price : On request Diameter : 42 mm Thickness : 11.10 mm Styles : High Jewellery Atypical Types : Self-winding Calibre : Girard-Perregaux GP 4000 Calibre distinction : Additional "Crazy Seconds" module Case material : White gold Case peculiarity : Bezel set with diamonds Horns set with diamonds Sapphire caseback Shape : Round Water-resistance : 50 meters Dial : Set with tsavorites White mother-of pearl Set with blue sapphires Set with diamonds White gold Dial color : Blanc nacré Display : Hands Glass : Sapphire Antireflective coating Strap material : Satin Strap color : White Strap clasp : Pin buckle + More characteristics : 18K white gold case
Dial
White gold covered with mother-of-pearl. diamonds. blue sapphires and tsavorites setting
“Seconde Folle” disc with shade of blue green
White brushed satin strap
White gold buckle
DESCRIPTION
- Keeping Time Precious
While traditionally known as a feminine and precious small watch pioneer, Boucheron today highlights a radiant and asserted femininity with the return of jewels that tell time.
Combining the subtle art of complicated movements with the creativity of jewelry, the House multiplies the impact with exceptional creative watches, as symbols of exclusive personalities.
From the time that it was founded, Boucheron’s watches have celebrated the perfect balance between the magic of jewelry and watch-making expertise, between purity of design and technical prowess.
Boucheron, a rich history in the watch making industry for nearly 150 years, where knowledge and creativity are passed down from generation to generation, where « taking your time » is synonymous with meticulous perfection and sophistication, where each timepiece is exceptional.
The Audacious
Exceptional models of creation and extroversion. La Maison Boucheron combines the subtle art of a watch’s detailing and jewelry’s creativity to give sumptuous and surprising interpretations.
Crazy Ma Jolie: A Wildly Sensual Carrousel
Since 2007, Boucheron had essentially drawn from its bestiary to offer boldly-styled watches, often tinged with a hint of malice. For this year of transition into a new decade, Boucheron has chosen to explore a totally new field of emotions and enrich its palette with designs dedicated to those for whom sensuality is a delightful weapon of seduction.
Yielding to Crazy Ma Jolie’s whimsical spirit is almost a form of euphoria, triggered by the symbolism of its sensual and spiral shapes, like an allegory of a whirlwind of senses.
The dial’s most noteworthy feature is its sophisticated construction, the centre of which is adorned with ribbon motifs set with diamonds and colour stones to form an interlacing pattern resembling sheer lacework. Like petticoats caught up in a frenzied dance, the motifs will exalt the femininity of any woman who decides to wear it on her wrist. On a mother-of-pearl background, they form the centre of an instinctively eye-catching offset composition of gold openwork. Like a tiara, the floating corolla features a bezel-set diamond at the end of each gold thread.
The eye follows the path of its suggestive curves and is eventually caught by the seconds hand, its artful gradient of blended colours revealed in a hypnotic round dance and its pace set by a self-winding mechanical movement from the Girard-Perregaux manufacture. This jewel beautifully reflects passing time, seduces the eye and reveals the magic of femininity, its mystery and sensuality, with the right amount of sparkle and glitter.
The Crazy Ma Jolie watches come in three versions, each unveiling a different virtuoso stone-setting method. With their powerful expression of craftsmanship, these watches vibrate with intense sensuality and bring the jeweller’s art and sensitivity to the very heart of the timepiece. However, as rules are made to be broken, the final piece is fashioned in such a way that the baguette diamonds set on the bezel seem to have been propelled outside the dial by the frenzied dance within.
About Boucheron
The House of Boucheron, a French family dynasty of jewellers, created by Frédéric Boucheron in 1858, and expanded by four generations of the founder’s direct descendants, in the year 2000 found a worthy successor in the PPR / Gucci Group.
Boucheron has been producing watches since its beginnings. The House quickly earned the honourable name of “Jeweller of Time”. At the Paris Universal Exhibition in 1867, Boucheron was noticed by the jury as a watch pioneer with the presentation of its “intriguing and incredible” châtelaine.
With its clientele of film stars, authors, artists, maharajahs and billionaires, Boucheron – which celebrated its 150th anniversary in 2006 - holds particular appeal for those whose celebrity and status find a match in its magnificent creations.
Throughout its long history of brilliant collections, between uniqueness of design and bold sophistication, Boucheron jewellery offers the promise of exquisite luxury and alluring fascination. With the magical ease of a true artist, Place Vendôme’s master jeweller selects and combines precious stones from an extensive palette of flamboyant colours from among the world’s rarest and most desirable gems. With its free spirited and audacious designs, the House of Boucheron constantly reinvents the timeless essence of unique elegance.
Boucheron currently operates more than 45 boutiques around the world, as well as an on-line sales website to satisfy lovers of fine jewellery and timepieces wherever they may be.
- Keeping Time Precious
While traditionally known as a feminine and precious small watch pioneer, Boucheron today highlights a radiant and asserted femininity with the return of jewels that tell time.
Combining the subtle art of complicated movements with the creativity of jewelry, the House multiplies the impact with exceptional creative watches, as symbols of exclusive personalities.
From the time that it was founded, Boucheron’s watches have celebrated the perfect balance between the magic of jewelry and watch-making expertise, between purity of design and technical prowess.
Boucheron, a rich history in the watch making industry for nearly 150 years, where knowledge and creativity are passed down from generation to generation, where « taking your time » is synonymous with meticulous perfection and sophistication, where each timepiece is exceptional.
The Audacious
Exceptional models of creation and extroversion. La Maison Boucheron combines the subtle art of a watch’s detailing and jewelry’s creativity to give sumptuous and surprising interpretations.
Crazy Ma Jolie: A Wildly Sensual Carrousel
Since 2007, Boucheron had essentially drawn from its bestiary to offer boldly-styled watches, often tinged with a hint of malice. For this year of transition into a new decade, Boucheron has chosen to explore a totally new field of emotions and enrich its palette with designs dedicated to those for whom sensuality is a delightful weapon of seduction.
Yielding to Crazy Ma Jolie’s whimsical spirit is almost a form of euphoria, triggered by the symbolism of its sensual and spiral shapes, like an allegory of a whirlwind of senses.
The dial’s most noteworthy feature is its sophisticated construction, the centre of which is adorned with ribbon motifs set with diamonds and colour stones to form an interlacing pattern resembling sheer lacework. Like petticoats caught up in a frenzied dance, the motifs will exalt the femininity of any woman who decides to wear it on her wrist. On a mother-of-pearl background, they form the centre of an instinctively eye-catching offset composition of gold openwork. Like a tiara, the floating corolla features a bezel-set diamond at the end of each gold thread.
The eye follows the path of its suggestive curves and is eventually caught by the seconds hand, its artful gradient of blended colours revealed in a hypnotic round dance and its pace set by a self-winding mechanical movement from the Girard-Perregaux manufacture. This jewel beautifully reflects passing time, seduces the eye and reveals the magic of femininity, its mystery and sensuality, with the right amount of sparkle and glitter.
The Crazy Ma Jolie watches come in three versions, each unveiling a different virtuoso stone-setting method. With their powerful expression of craftsmanship, these watches vibrate with intense sensuality and bring the jeweller’s art and sensitivity to the very heart of the timepiece. However, as rules are made to be broken, the final piece is fashioned in such a way that the baguette diamonds set on the bezel seem to have been propelled outside the dial by the frenzied dance within.
About Boucheron
The House of Boucheron, a French family dynasty of jewellers, created by Frédéric Boucheron in 1858, and expanded by four generations of the founder’s direct descendants, in the year 2000 found a worthy successor in the PPR / Gucci Group.
Boucheron has been producing watches since its beginnings. The House quickly earned the honourable name of “Jeweller of Time”. At the Paris Universal Exhibition in 1867, Boucheron was noticed by the jury as a watch pioneer with the presentation of its “intriguing and incredible” châtelaine.
With its clientele of film stars, authors, artists, maharajahs and billionaires, Boucheron – which celebrated its 150th anniversary in 2006 - holds particular appeal for those whose celebrity and status find a match in its magnificent creations.
Throughout its long history of brilliant collections, between uniqueness of design and bold sophistication, Boucheron jewellery offers the promise of exquisite luxury and alluring fascination. With the magical ease of a true artist, Place Vendôme’s master jeweller selects and combines precious stones from an extensive palette of flamboyant colours from among the world’s rarest and most desirable gems. With its free spirited and audacious designs, the House of Boucheron constantly reinvents the timeless essence of unique elegance.
Boucheron currently operates more than 45 boutiques around the world, as well as an on-line sales website to satisfy lovers of fine jewellery and timepieces wherever they may be.
-
Brand : Boucheron Collection : Crazy Ma Jolie Model : Crazy Ma Jolie Reference : WA010217 Complement : White Gold - Diamonds - Blue Sapphires and Tsavorites On sale : 2010 List Price : On request Diameter : 42 mm Thickness : 11.10 mm Styles : High Jewellery Atypical Types : Self-winding Calibre : Girard-Perregaux GP 4000 Calibre distinction : Additional "Crazy Seconds" module Case material : White gold Case peculiarity : Bezel set with diamonds Horns set with diamonds Sapphire caseback Shape : Round Water-resistance : 50 meters Dial : Set with tsavorites White mother-of pearl Set with blue sapphires Set with diamonds White gold Dial color : Blanc nacré Display : Hands Glass : Sapphire Antireflective coating Strap material : Satin Strap color : White Strap clasp : Pin buckle More characteristics : 18K white gold case
Dial
White gold covered with mother-of-pearl. diamonds. blue sapphires and tsavorites setting
“Seconde Folle” disc with shade of blue green
White brushed satin strap
White gold buckle