The Art of Fusion

Flower Power at Hublot

On Monday morning, at the launch of the LVMH Watch Week 2021, Ricardo Guadalupe – Hublot CEO – asserted once more that art is central in the watchmaking universe. After Shepard “Obey” Fairey, Marc Ferrero, Richard Orlinski or even Maxime Plescia-Buchi, the atypical free spirit Takashi Murakami is joining the manufacture ambassadors. In collaboration, they created a black version of the Classic Fusion: the Takashi Murakami All Black.

By Chloé Redler
The famous smiling flower of the Japanese artist comes alive in the heart of the new Classic Fusion Takashi Murakami All Black – Video: Hublot.

Anchored in a creative style combining traditional pictorial techniques and leading-edge technologies, Takashi Murakami boldly thinks outside the box and is always drawing inspiration from his surroundings. Last February, he visited the manufacture in Nyon, seeing first-hand the know-how of master watchmakers. There, he familiarized himself with the design of the Hublot Classic Fusion, Hublot’s iconic collection.

Visite de la manufacture Hublot de Takashi Murakami en février 2020
Japanese artist Takashi Murakami and Hublot CEO Ricardo Guadalupe – ©TM/KK.

When I visited the Hublot manufacture in Switzerland for the first time, I realised to what extent the traditional know-how, precision, futuristic technology and craftsmanship were all intertwined in the creation of a watch. Bringing my art into the creativity of these watchmakers represents a unique adventure for me.” Takashi Murakami.

A flower at the heart of the movement

Imbued with Kawaii, mangas and animes pop culture aesthetics, the work of this leading figure of the Japanese scene is awe-inspiring by its creativity.

L'univers loufoque et atypique de l'artiste Takashi Murakami
Between Japanese tradition and pop culture, the artistic creations of Takashi Murakami are a burst of vivid and vibrant colours – ©TM/KK.

Emblematic symbol of his work, the famous anthropomorphic flower with a beatific smile now blossoms in the heart of the movement of the new Classic Fusion.

Le total look black de la nouvelle Hublot Classic Fusion Takashi Murakami All Black
The Classic Fusion was chosen to be Takashi Murakami’s playground – ©TM/KK.

Usually bright and colourful, the watch now dresses up in a black look scintillating with black diamonds (456 on the twelve petals and 107 on the face). Under a sapphire glass, the flower comes alive in the heart of the dial thanks to an ingenious ball-bearing system developed in Hublot’s workshops, enabling the petals to rotate.

Takashi Murakami is an international star, not only in contemporary art circles but also with the general public. He shakes up the borders between art and pop culture. It is a real privilege to see him join our team of ambassadors. We are delighted with the launch of this watch-work of art!” Ricardo Guadalupe, Hublot CEO.

The choice of the Hublot Classic Fusion

Le calibre Manufacture Unico MHUB1214 de la Hublot Classic Fusion Takashi Murakami All Black
With a black ceramic case of 45 mm diameter, the Classic Fusion Takashi Murakami is powered by a self-winding manufacture calibre – ©TM/KK.

With a black ceramic case of 45 mm diameter, the Takashi Murakami All Black takes up the aesthetic codes of the Classic Fusion collection (six-screw bezel design…). Powered by a Unico self-winding manufacture calibre, this beautiful instrument offers a 72-hour power reserve. Be forewarned: this piece of art deemed “collector’s item” by Hublot is limited to only 200 models.

La célèbre fleur humanisée des oeuvres de Takashi Murakami s'habille de noir et de diamants
Photo- Emblematic of Takashi Murakami’s work, the smiling flower dresses up in black and shines with the light of 456 brilliants – ©TM/KK.

For more information, consult our detailed data sheet.

Price: 26 900 euros

www.hublot.com