Dior Timepieces timeline

Dior Timepieces timeline

1975 : Beginning of Dior watches.

Christian Dior is one of the first Fashion Houses to take an interest in watchmaking.

2001 : The Dior House equips itself with its own development and manufacture structure: Les Ateliers Horlogers Dior SA situated at La Chaux-de-Fonds in the cradle of Swiss watchmaking.

2003 : Launch of 'La D De Dior', first watch designed by Victoire de Castellane.

2004 : Launch of 'Chiffre rouge', the first watch from the Men's universe.
Chiffre rouge combines the formal vocabulary of Dior Homme and its values of excellence through a collection of exclusively automatic movements.

2005 : Launch of 'Dior Christal'. A couture fashion icon created by John galliano, Dior Christal is a new twist on sapphire crystal, usually used for watch glass, as pyramids on the bracelet and in marquetry on the bezel.

2008 : Launch of 'Dior Christal Tourbillon' calibre, one of the grandest watchmaking complications associated with a new transparency thanks to sapphire crystal.

2009 : Launch of "Dior Christal Mystérieuse", the first wristwatch with a mysterious movement due to the transparency of crystal sapphire.

www.diorhorlogerie.com web site opening

2011 : Launch of Dior VIII
"Luxury is above all simplicity" Christian Dior used to say. Classic "couture" in style and allure, like the Bar suit created In 1947, the Lady Dior bag In 1995 and the fragrance J'adore Dior In 1999, Dior VIII, the new timepiece imbued with the heritage of the couture house, reveals itself to be feminine, timeless and graphic-looking.